Google Ads
Implant-only Google Ads measured on consultations booked and revenue collected
High-intent PPC campaigns built exclusively for implant and full-arch patients — not general dentistry. We manage every element: keyword architecture, creative, audience targeting, bidding strategy and the dedicated landing pages the traffic lands on. Success is measured on booked consultations and collected revenue, never on clicks or impressions.
Google Search is where a patient goes once they have decided to do something about failing teeth. That makes it the most expensive and the most valuable traffic in implant marketing, and it rewards discipline over cleverness: tight ad groups, a negative-keyword list that keeps out free-consultation and denture-repair searches, a landing page that matches the search, and conversion tracking that follows the lead past the form fill to the consultation and the seated case. Every Implant Prospect account is built that way from the first day, and reviewed every week against cost per booked consultation rather than cost per click.
How it works
- 01
Build the implant keyword architecture
Full-arch, All-on-4 and single-implant campaigns with negative keyword lists that keep general-dentistry searches out.
- 02
Launch conversion-built landing pages
Dedicated implant landing pages with financing messaging, proof and a short qualification form.
- 03
Tune bidding to consultation cost targets
Smart bidding is trained on booked-consultation conversions once the account has the data to support it.
- 04
Review spend and lead quality weekly
Weekly spend and lead-quality reports; every lead is tracked to a consultation and a collected case in the CRM.
What's included
Everything below is delivered by the Implant Prospect team as part of the engagement. See how it fits the three ways to work with us on the pricing page.
See 2026 implant PPC benchmarks and the best implant PPC agencies →- Full-arch and All-on-4 keyword campaign builds
- Conversion-optimized implant landing pages
- Smart bidding tuned to consultation cost targets
- Call tracking and CRM attribution to seated cases
- Weekly spend and lead quality reports
Inside the system
Account structure built around procedure and intent
An implant account is split by procedure — full-arch, All-on-4, single implant, implant-supported dentures — and within each by commercial versus research intent, so the ad a patient sees names the procedure they searched for and the page it lands on continues the same sentence. Geo-modified keywords are set against realistic drive times rather than a metro radius, and search-term reports are audited on a fixed cadence to move wasted queries onto the negative list before they cost a week of budget.
Bidding and tracking that reflect real outcomes
New accounts start on controlled bidding until they have enough booked-consultation conversions to train automated strategies on the right signal; only then do we hand Google a consultation target. Conversion actions are tiered so a form fill, a qualified call, a booked consultation and a seated case each count differently, and call tracking and CRM attribution close the loop so the report shows revenue by campaign — the number a practice owner actually cares about.
Retargeting the patient who was not ready yet
Most visitors to an implant page leave without booking, not because the page failed but because the decision takes months. Display and video retargeting keep the practice in front of high-intent visitors through that window, with separate messages for people who read the financing page, started a form, or booked and did not show. The budget stays small; the effect on cost per consultation is not.
Results from practices on the system
All results →
$50K → $65K
Call Revenue Months 2–3
Truedent Family Dentistry
Dr. Mileidis Peña Marro · Miami, FL
Truedent Family Dentistry grew tracked call revenue from $10K to $65K across three reporting months, connecting local visibility with calls and booked consultations.
Cosmetic + Implant
Read the case study →
$2M
In full-arch cases
Arvada Dental Center & Implants
Dr. Gregory Bennett · Arvada, CO
Arvada Dental Center & Implants: $2M in full-arch cases, supported by a clear process for calling leads, qualifying patients and booking consultations.
GP + Implant
Read the case study →Google Ads questions
All FAQs →What's a typical cost-per-click on dental implant keywords?
- In mid-sized U.S. markets, exact-match commercial implant keywords cost $18–$55 per click, with All-on-4 and full-arch terms at the high end. Major metros run $40–$95. Accounts with Quality Score 8+ typically pay 30–45% less per click than the auction-insights average, so structural improvements often matter more than budget.
How much should I budget for dental implant PPC?
- A practice targeting 10–15 monthly implant cases should budget $7,000–$15,000 monthly in paid search alone. Full-arch–focused practices typically spend $12,000–$25,000 monthly to seat 6–12 arches. Below $4,000 monthly, single-keyword ad groups don't accumulate enough data for Smart Bidding to optimize effectively, so consider a leaner channel mix at lower budgets.
How long before a new dental implant PPC campaign produces booked consults?
- Properly structured campaigns produce booked consults within 7–14 days of launch. The first 30 days are data-gathering — you'll likely pay 20–40% above the eventual steady-state cost per consult. By days 60–90, Smart Bidding has enough conversion data to optimize aggressively, and cost per booked consult typically drops to its long-term floor.
See what Google Ads would look like for your practice
Book a 30-minute call and we'll walk through your market, your current numbers and what this system would change. Or leave your details and we'll reply within one business hour.
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