Revenue figures come from the practice's own tracking — call tracking, the practice management system and the ZenData CRM reports we share with every client — not from platform-estimated conversion values. When a figure measures something specific, such as monthly call revenue rather than cumulative production, the case study says so next to the number.
A case study is listed here once it has figures we can show and say what they measure; details still being confirmed with the practice — a doctor's name, the exact period a figure covers — are left out until they are. Studies still being written up are reachable from the links the practice has been sent, but they are not listed here and are not in the sitemap.
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