Implant Prospect vs Gilleard Dental Marketing
Gilleard Dental Marketing Alternative: Implant Prospect
Gilleard Dental Marketing has served dental practices since 2008 with websites, SEO, PPC, and their signature custom print magazines. Implant Prospect is 100% digital, 100% implant-focused, and every dollar is tracked back to cases closed.
Sources last reviewed October 2026 · Gilleard Dental Marketing data from gillearddentalmarketing.com · Founded 2008
Gilleard Dental Marketing is a full-service dental marketing company that has been operating since 2008 — over 20 years serving general dental practices, specialists, and implant providers. Their service offering covers websites, SEO, PPC, digital marketing, and their distinctive signature product: custom print magazines produced for dental practices to build local brand authority. Implant Prospect is a different model: we work exclusively with implant-focused practices, every service we offer is built around implant patient acquisition, and our entire measurement framework is oriented around cases booked and revenue generated. This page compares both agencies honestly so you can decide which approach fits your practice.
Want the wider field? We scored 12 agencies in our best dental implant marketing agencies 2026 comparison, published what each one charges in dental implant marketing pricing 2026, and list every head-to-head on the compare page.
Side by side: the facts
Both columns quote each agency's own published material. Where Gilleard Dental Marketing does not publish a figure, the cell says so rather than guessing. Implant Prospect's column is generated from our pricing and services pages.
| Implant Prospect | Gilleard Dental Marketing | |
|---|---|---|
| Pricing model | Published — Growth Partner: quoted on the call; Traditional Agency: 20% of ad spend / month; SEO: $2,500 / month[1] | Not published |
| Specialisation | Dental implant and full-arch practices only, across the United States[2] | Full-service dental marketing for general, specialist and implant practices, with custom print magazines as the signature product[3] |
| Contract terms | Growth Partner: Rev-share contract + IP protection; One practice per market — exclusivity guaranteed. Term length for the Traditional Agency and SEO offerings is not published.[1] | Not published |
| Services | Local SEO & Map Pack, Google Ads, Meta Ads, AI Call Center, CRM & Nurture (ZenData), Websites & Landing Pages[2] | Website design and development, SEO, PPC, digital marketing, custom print magazines, full-arch patient funnels and seminar marketing[3] |
| Reporting | Growth Partner: Live revenue dashboard — see every dollar in real time; Weekly scorecard + monthly business review. Traditional Agency: Monthly reporting. SEO: Monthly ranking and traffic reports[1] | Not published |
| Best for | Established implant and full-arch practices that want acquisition measured on booked consultations and collected revenue, with pricing known up front | Multi-specialty and full-arch practices that want print and seminar marketing alongside digital from a long-established vendor |
- [1] implantprospects.com/pricing — checked October 2026
- [2] implantprospects.com/services — checked October 2026
- [3] gillearddentalmarketing.com — checked October 2026
- "Best for" rows are Implant Prospect's assessment, not a claim made by Gilleard Dental Marketing.
Where Gilleard Dental Marketing is stronger
Gilleard Dental Marketing is the stronger option for a practice that wants print in the mix. Their custom magazines and seminar funnels reach the older, edentulous patient who does not start on Google, and nearly two decades of operation gives them a depth of dental-industry experience we cannot claim. A practice that values a single vendor for website, print, seminars and digital — and is comfortable measuring print on brand lift rather than tracked consultations — will be well served there.
The short version
Choose Implant Prospect if:
- Dental implants are your primary revenue driver and you want an agency whose entire system is built around implant case acquisition
- You want 100% digital marketing where every pound or dollar is tracked back to consultations booked and cases closed
- You need multi-domain implant SEO, Google Ads, and Google Map Pack dominance built specifically for implant search intent
- You want implant-specific case acceptance coaching for your treatment coordinators, not generic dental marketing support
- You want Thiago Carvalho's documented implant expertise — Forbes Business Council member, two books on dental implant marketing — managing your growth
Choose Gilleard Dental Marketing if:
- You serve multiple dental specialties — general dentistry, cosmetics, orthodontics, and implants — and want a single agency covering all of them
- You value print marketing and want a custom dental practice magazine to build local brand authority in your community
- You want a long-established agency with over 20 years of dental marketing relationships and industry experience
- Your practice needs a new website and full digital marketing setup alongside traditional marketing channels
Service by service
| Implant Prospect | Gilleard Dental Marketing | |
|---|---|---|
| Specialisation | Dental implants only | Full-service dental (multi-specialty) |
| Implant-specific focus | ✓ Every service built for implant acquisition | ✕ Implants as one specialty among several |
| Multi-domain implant SEO | ✓ Core service + Dental SEO Pro AI | ✓ SEO included (general dental) |
| Google Ads | ✓ Full-arch & All-on-4 specific campaigns | ✓ PPC included (multi-specialty) |
| Google Map Pack | ✓ Local implant keyword dominance | ✓ Local digital marketing included |
| Case acceptance training | ✓ Implant-specific coaching for TCs and doctors | ✕ Not advertised as a service |
| Videography | ✓ Implant-focused video content | ✕ Not advertised as a service |
| Custom print magazine | ✕ | ✓ Signature offering since 2008 |
| Website design | Implant landing pages and implant-focused sites only | ✓ Website design and development |
| Years in operation | Specialist (implant-era expertise) | 20+ years (since 2008) |
| Success measured by | Booked implant consultations + cases closed | Practice growth across multiple service lines |
| Best fit for | Implant-focused practices seeking specialist ROI | Multi-specialty practices wanting print + digital |
"Not advertised as a service" means the offering did not appear on gillearddentalmarketing.com when we last reviewed it (October 2026); it is not a statement that the agency cannot provide it.
Print and digital generalist vs. digital implant specialist
Gilleard Dental Marketing has built a distinctive position in the dental marketing space by combining digital marketing with a proprietary print product: custom magazines produced for dental practices to distribute locally and build community brand recognition. For practices that value print marketing as part of their visibility strategy, this is a genuine differentiator — not many dental marketing agencies offer a fully managed print publication.
Implant Prospect operates in an entirely different channel mix. We do not produce print materials. Every service we offer is digital, measurable, and built specifically around the journey of an implant patient searching online. When someone in your city types 'dental implants near me' or 'All-on-4 cost' into Google, we want your practice to appear — organically, in the Map Pack, and through targeted paid ads — before they ever encounter a magazine in a waiting room.
Multi-specialty coverage vs. implant focus
Gilleard serves practices across general dentistry, implants, full-arch, cosmetic treatment, and specialist dentistry. That breadth makes them a suitable choice for practices that need a single agency managing marketing across all their service lines — there is real value in having a unified marketing partner who understands the full picture of a dental practice's revenue mix.
Implant Prospect does not serve general dental practices or manage marketing across multiple service lines. We work exclusively with practices where dental implants are the primary growth driver. The advantage of that restriction is depth: every system we have built, every keyword architecture we deploy, every coaching module we deliver, is designed specifically for the implant patient decision journey. A specialist agency that only does one thing tends to be better at that one thing than a generalist who does it alongside everything else.
Measuring print ROI vs. digital case outcomes
One of the structural challenges of print marketing is measurement. A custom magazine builds brand familiarity and positions a practice as a local authority — both are real benefits — but attributing a specific implant case to a magazine distribution is difficult. Most print marketing ROI is assessed through brand recall, phone call attribution, or self-reported patient referrals, all of which are imprecise.
Implant Prospect's digital-first model is built for precise attribution. Every campaign — SEO, Google Ads, Map Pack — generates measurable signals: organic sessions, ad clicks, Map Pack calls, consultation bookings, and ultimately cases closed and revenue collected. That transparency lets practices see exactly which channels are generating implant cases and at what cost per acquisition. For implant-focused practices, that measurement precision is a meaningful operational advantage.
Experience vs. specialisation
Gilleard's 20+ years of dental marketing experience is a genuine credential — they have seen the dental marketing landscape evolve from print-dominant to search-dominant and have adapted their model accordingly. Longevity in an agency is a signal of stability and relationship-based delivery.
Implant Prospect's advantage is not tenure in dental marketing broadly — it is deep specialisation in implant patient acquisition specifically. Thiago Carvalho, founder of Implant Prospect, has written two books on dental implant marketing, is a Forbes Business Council member, and has built the systems we use across 47+ U.S. implant practices. The expertise is narrow by design, because implant practices face challenges — high patient acquisition costs, complex objection handling, long decision timelines — that are distinct from general dental marketing.
Which agency is the right choice?
If your practice spans multiple dental specialties, values having a print marketing component alongside digital channels, and wants a long-established agency with over 20 years of dental marketing relationships — Gilleard Dental Marketing has a proven track record worth considering.
If dental implants are your primary revenue focus, you want every marketing dollar tracked to a case outcome, and you want a specialist who works exclusively in implant patient acquisition — with SEO, paid ads, Map Pack, video, and case acceptance coaching all working as a unified system — Implant Prospect is the more targeted fit.
The core question is whether you need breadth or depth. For implant-first practices, depth almost always produces a better return. To sanity check any quote you receive, review 2026 implant marketing pricing.
Implant Prospect vs Gilleard Dental Marketing: questions
All FAQs →What is the difference between Implant Prospect and Gilleard Dental Marketing?
- Gilleard Dental Marketing is a full-service agency serving multiple dental specialties with digital marketing, website design, and their signature custom print magazines. Implant Prospect is a digital-only, implant-focused agency — 100% of our services are built around implant patient acquisition and every dollar is tracked back to consultations booked and cases closed.
Does Gilleard Dental Marketing specialize in dental implants?
- Gilleard serves implant practices alongside general dentistry, cosmetics, orthodontics, and other specialties. Implant Prospect works exclusively with practices where dental implants are the primary revenue driver — every service, keyword architecture, and coaching module is purpose-built for the implant patient journey.
Does Implant Prospect offer print marketing like Gilleard's custom magazines?
- No. Implant Prospect is a digital-first agency and does not produce print materials. Every service we offer is digital, measurable, and built specifically around the journey of an implant patient searching online for dental implants.
How does Implant Prospect track ROI compared to Gilleard Dental Marketing?
- Implant Prospect's digital-first model is built for precise attribution — every campaign generates measurable signals: organic sessions, ad clicks, Map Pack calls, consultation bookings, and cases closed. Print marketing ROI is inherently harder to attribute to specific implant cases, whereas digital campaigns produce clear cost-per-consultation data.
Which agency should I choose for my implant practice?
- If your practice spans multiple specialties, values print marketing alongside digital, and wants a long-established agency with 20+ years of experience, Gilleard Dental Marketing is worth considering. If dental implants are your primary revenue focus and you want every marketing dollar tracked to a case outcome, Implant Prospect is the more targeted fit.
Still deciding? Bring both proposals to a 30-minute call.
We will audit your current implant marketing, tell you honestly whether Gilleard Dental Marketing or Implant Prospect is the better fit for your market, and show you what we would do differently. Or leave your details and we will reply within one business hour.
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